Introduce strategic management using the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious scholars, Hitt/Ireland/Hoskisson's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASES, 10E provides an intellectually rich, yet thoroughly practical analysis of strategic management today. This unique text is the only one to integrate the classic industrial organization model with a resource-based view of the firm to give readers a complete understanding of how today's businesses use strategic management to establish a sustained competitive advantage. The authors present cutting-edge research and strategic management trends within a strong global focus, using memorable examples from more than 600 companies. A wealth of learning features and selection of 30 all-new compelling cases prepare your students to face the broad range of critical issues confronting contemporary managers. Engaging video cases, CengageNOW online teaching tools, and a complete electronic business library keeps study current and relevant.
The text is arranged in a very straightforward manner. The content can be a little redundant, but the authors have done well to re-emphasize their points without the monotony of saying it the same way. There were a few typos and regarding their take on the strategy of one international bank, they were not well informed. Out of all of the points, thoughts and content, there was only that. I would recommend the book for those who regard themselves as thought leaders and want to develop their mental capital. Everyone else, keep reading Dilbert.
Product Details :
Hardcover: 952 pages
Publisher: South-Western College Pub; 10 edition (January 1, 2012)
Language: English
ISBN-10: 1111825874
ISBN-13: 978-1111825874
Product Dimensions: 7.4 x 0.8 x 9.7 inches
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