Bateman and Snell’s Management: Leading & Collaborating in a Competitive World is a text with a fully modernized functional approach. This text is maintaining the four traditional functions of planning, organizing, leading, and controlling, while modernizing and re-visioning the concepts as delivering strategic value, building a dynamic organization, mobilizing people, and learning and changing.
Bateman/Snell’ results-oriented approach is a unique hallmark of this textbook. In this ever more competitive environment there are five essential types of performance, on which the organization beats, equals, or loses to the competition which are cost, quality, speed, innovation, service and sustainability. These six performance dimensions, when done well, deliver value to the customer and competitive advantage to you and your organization. Throughout the text Bateman & Snell remind students of these five dimensions and their impact on the “bottom line” with marginal icons contributing to the leadership and collaboration theme, which is the key to successful management. People working with one another, rather than against, is essential to competitive advantage.
This book has a lot of great case studies and I like the end of chapter summaries. However, I don't feel if flows very well. There are a lot of comments about learning about another subject in a later chapter, but it feels like we need to know that information in the current chapter. I have a hard time reading more than a couple pages at a time as it doesn't hold my attention well.
Overall, it is about what I expect for a college class.
Product Details :
Hardcover: 784 pages
Publisher: McGraw-Hill/Irwin; 10 edition (January 17, 2012)
Language: English
ISBN-10: 0078029333
ISBN-13: 978-0078029332
Product Dimensions: 8.3 x 1.3 x 11.5 inches
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